216. How to Showcase Your Genius Without Bragging: Copy Tips from Nadine Nethery
When analyzing your own website, you want to ask yourself:
Does it pass the caveman test where the user knows in 5 seconds what you do, how it will make their life better, and how they can take the next step?
Are the images attractive, interesting, and a reflection of my brand?
When the prospect reads the copy, does it give them all the feels? Or is it essentially the same content that they've read from every other vendor?
That copy part is a huge challenge, and today we're learning from Can Do Content's Nadine Nethery on how to create stand-out copy without being too braggy.
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Resources Mentioned:
Over-the-Shoulder Tutorial
The Audience Success Formula
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