Whether you are just starting out in business or have been building your brand for years, if you haven't been gifting to clients, then you should rethink your gifting strategy! By thinking of gifting as a business builder, you can stay top of mind, gain referrals, and help build better relationships.

As a wedding planner with over 12 years of experience in this beautiful but sometimes chaotic industry, I’ve learned that it’s often the small, personal touches that make the biggest impact. Your couples are already excited about their big day, but how you make them feel throughout the planning process can set you apart from the rest. These moments of surprise and delight don’t just add joy to the journey—they create lifelong fans who will rave about you long after the wedding day is over.

Imagine how it would feel to know exactly what sets you apart as a business owner. Well, it’s time to make that dream a reality by tapping into your CEO Superpower!

Think you have what it takes to start your own wedding planning business? You just might! But before you take the plunge, there are some crucial questions you need to ask yourself.

Marketing can feel like a massive drain on your energy. The thing is (and I say this with all the love), you’re struggling to find the energy because you’ve got some bad marketing habits. Read for 5 marketing solutions you need in your business!

In this guide on how to submit a wedding to a publication, I'll walk you through everything you need to know. From timing your submissions just right to crafting a compelling story that showcases your work in the best possible light, I’ve got you covered with tips from my 12+ years as a luxury wedding planner.

Use these Instagram content pillars and wedding planner social media prompts to get unstuck with your social media strategy today!

So, your client wants a tented wedding? Here are my top 5 tips for planning a tented wedding that's sure to leave a lasting impression.

As an entrepreneur, choosing a customer relationship management (CRM) system is no small feat. With dozens of choices, you must understand the pros and cons of each before choosing. Read about HonyBook vs. Dubsado!

Your website is one of the first places prospective clients go to get a feel for you and your work as a wedding professional. Here are 5 website tips or wedding professionals to make sure you make a reat first impression!

Revews are one of the key to succs for wedding professinals! Read to learn my best strategies to get more reviews from past clients.

As a wedding planner, it’s important that you protect yourself and your business from unforeseen circumstances. Having a solid wedding planner contract is absolutely essential.

What's a wedding planner’s secret weapon on wedding days? It's your emergency kit! Check out this wedding planner emergency kit list!

Directing a wedding rehearsal can seem daunting for a new wedding planner or a planner who hasn’t directed one in a while. As a former luxury wedding planner of twelve years, I lead hundreds of wedding rehearsals. I’m excited to share my comprehensive step-by-step guide on how to direct a wedding rehearsal for a perfect ceremony!

Whether you are just starting out in business or have been building your brand for years, if you haven't been gifting to clients, then you should rethink your gifting strategy! By thinking of gifting as a business builder, you can stay top of mind, gain referrals, and help build better relationships.

Say goodbye to spreadsheet chaos, endless emails, and stress-induced headaches. Check out these 5 software tools for wedding planners instead!

Evergreen content can take various forms, such as blog posts, lead-nurturing newsletters, automated emails, and engaging social media updates. Let’s explore some exceptional evergreen content ideas tailored for wedding planners!

As wedding planners, we all know that wedding days can be equal parts magical and chaotic. Here are some fabulous wedding day dos to keep your day as smooth as the silk bridesmaids’ dresses.

Imagine if you could unlock the full potential of referrals from your existing clients. Today's your lucky day, because I'm about to share three no-brainer strategies to help you get more referrals and make your wedding business shine even brighter.

Are you a wedding planner looking to absorb all the free content that’s out there? I feel you, and I have you covered with this list of nine must-listen-to wedding planner podcasts! These podcasts are amazing resources for wedding planners and event coordinators at all stages of their businesses. Not to mention, the hosts are some of my good industry friends that I love to support! Keep reading for the full list, and let me know in the comments if I’ve missed your favorite!