222. From Clicks to Customers: Writing Copy that Converts, with Lucy Bedewi

How can we guide our potential clients to take that next step?  Maybe they see our Instagram post or TikTok or our website, or maybe even an ad on TheKnot. And when they do, how can we take them from seeing copy we’ve put out there, and then jump to the next level?  

Today's guest, Lucy Bedewi, has some copy writing tips for us.

My Write Hand Woman | Find Your Brand Voice Quiz

This episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years, like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.

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